Is Innovation the Solution to the Recession

It has always been accepted that innovation can increase productivity and improve profitably in any business sector, yet many businesses fail to realise that innovation is key to surviving the recession.

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B2Bs Redefine International Trade

While the mesmerizing world of e-commerce gave birth to Business to Consumer (B2C) portals or otherwise known as e-tailers, the business world believed that these portals will be the ultimate tool in global trade. In the course of time, the B2Cs began to show signs of limitations, the way it could function. It literally turned the usage “consumer” in singular or smaller group sense. Eventually, businesses went back to their earlier practices of connecting with other businesses in the conventional manner. In a globalized and internet world going back to ancient trading methods were preposterous and the trading community felt that they needed a concept or process which could make things easier for them to do international trade.

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B2B Portals Emerge As Holistic And Universal Trading Solution

Ever-since Information Technology came into existence, it endured to get out of its abstract self. By understanding the nuances of tangibles, which ultimately rules one’s life, the IT endured to make a cross over. It initiated the process by providing general information services, net messaging services, social networking, etc., to the global masses. But it was able to accomplish certain degree of acceptance towards this end is only through Business to Consumer (B2C) portals. It arrived with the punch line “one does not have to leave one’s shelter to survive”. Unfortunately, B2C online services were confined to end users of particular region and were not able to translate the services cost effectively to far away places due to various factors.

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